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New Venture Creation: Entrepreneurship for the 21st Century
Author Information
Stephen Spinelli, Rob AdamsProduct Details
ISBN: 9780078029103Publish Date: 12/06/2011
Publisher: McGraw-Hill/Irwin
Number of pages: 608
Description
New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way through text, case studies, and hands-on exercises to help readers compress their learning curves, reduce their ultimate risk and pain, and allow them to gain more from their subsequent entrepreneurial experiences.
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